At Whimsy + Wonder Creative Co., your privacy matters to us. This policy explains what information we collect, how we use it, and your rights around it. We'll always be straight with you.

1. Information We Collect

Information You Provide

When you place an order, create an account, or sign up for our email list, you may provide us with:

• Your name and email address
  
• Billing and shipping address
  
• Payment information (processed securely through Shopify — we never store your full card details)
  
• Any messages you send us directly
  

Information Collected Automatically

When you visit our website, certain information is collected automatically through cookies and tracking technologies, including:

• Your IP address and general location
  
• Browser type and device information
  
• Pages visited and time spent on the site
  
• Referring URLs (how you found us)
  
• Shopping behavior (items viewed, added to cart, purchased)
  

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders
  
• Send order confirmations, shipping updates, and customer service communications
  
• Send marketing emails (only if you've opted in — and you can unsubscribe anytime)
  
• Improve our website and understand how people shop with us
  
• Show you relevant ads on other platforms
  
• Comply with legal obligations
  

3. Cookies & Tracking Technologies

We use cookies and similar technologies to keep our site running smoothly and to better understand how visitors interact with it. These include:

• Essential cookies — required for the site to function (cart, checkout, login)
  
• Analytics cookies — help us understand site traffic and behavior (Google Analytics)
  
• Marketing cookies — used to show relevant ads on other platforms (Meta Pixel, Pinterest Tag)
  

You can manage your cookie preferences through your browser settings or via our cookie consent tool (shown when you first visit the site).

4. Third-Party Services

We work with trusted third-party platforms that may collect or receive your data as part of their services:

• Shopify — our e-commerce platform, which powers our store, checkout, and payments. Shopify Privacy Policy
  
• Meta (Facebook/Instagram) — we use the Meta Pixel to measure ad performance and show relevant ads to people who've visited our site. Meta Privacy Policy
  
• Pinterest — we use the Pinterest Tag to measure performance and reach people on Pinterest who may be interested in our products. Pinterest Privacy Policy
  
• Google Analytics — we use Google Analytics to understand how people find and use our website. Google Privacy Policy
  
• Klaviyo — our email marketing platform, used to send newsletters and subscription updates. Klaviyo Privacy Policy
  

These services have their own privacy policies, and we encourage you to review them. 

5. Email Marketing

If you sign up for our email list or monthly digital subscription, you'll receive emails from us. Every email includes an unsubscribe link — you can opt out at any time. We do not sell your email address to third parties. 

6. Sharing of Personal Information

We do not sell your personal information to data brokers. We may share your data with the third-party service providers listed above to operate our business and deliver our services. We may also share information when required by law.

As described in this policy, we do share data with advertising partners (Meta, Pinterest) which may be considered "selling," "sharing," or "targeted advertising" under certain U.S. state privacy laws. See Section 7 for your opt-out rights. 

7. Your Privacy Choices

U.S. State Privacy Rights

Depending on where you live, you may have rights under state privacy laws (including California, Colorado, Virginia, and others) to:

• Know what personal information we collect about you
  
• Request deletion of your personal information
  
• Opt out of the sale or sharing of your personal information for targeted advertising
  
• Not be discriminated against for exercising these rights
  

To exercise any of these rights, email us at maggie@whimsyandwondercreative.com.

Opting Out of Targeted Advertising

If you would like to opt out of having your data used for targeted advertising (including through Meta Pixel and Pinterest Tag), you can:

• Use the Global Privacy Control (GPC) browser signal — if enabled, we will honor it as an opt-out request for your device and browser
  
• Adjust your ad preferences directly through Meta and Pinterest
  
• Contact us directly at maggie@whimsyandwondercreative.com
  

EU & International Visitors

If you are visiting from the European Union or other regions with data protection laws, you may have additional rights under GDPR or similar legislation, including the right to access, correct, or erase your personal data, and the right to restrict or object to certain processing. Please reach out to exercise these rights. 

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including legal, accounting, and reporting requirements. If you'd like us to delete your information, contact us and we'll handle it promptly. 

9. Children's Privacy

Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it. 

10. Changes to This Policy

We may update this privacy policy from time to time. When we do, we'll update the date at the top of this page. We encourage you to check back occasionally. 

11. Contact Us

Questions about this policy or your data? We'd love to hear from you.

Whimsy + Wonder Creative Co. maggie@whimsyandwondercreative.com whimsyandwondercreative.com

Last updated: June 2026